ABOUT IABC/TORONTO

Welcome to the IABC/Toronto chapter Web site.

As the largest chapter of the International Association of Business Communicators, we provide access to products, services, activities and networking opportunities in Toronto and around the world. We help people and organizations achieve excellence in corporate communications, public relations, employee communication, marketing communication, public affairs and other forms of communication.

Volunteering - A way to meet people who need my service

By Natasha Renaud, IABC/Toronto VP Volunteers

Interview with IABC/Toronto volunteer Barb Sawyers, member of IABC since July, 1990.

Barb Sawyers

Where do you work? Sticky Communication and Barb Sawyers + Associates

For how long? Sticky Communications since January 2006 and Barb Sawyers + Associates since 1991

Title: Partner at Sticky Communication and principal at Barb Sawyers + Associates

Why volunteering with IABC?

Meet people who need my service
Keep up to date on communication and business
Share experience
Fun

Your best communication projects to date: StickEMail
Working with my design and tech partner at Sticky Communication, I've developed a solution for electronic newsletters. It's a great way to communicate frequently with very targeted audiences. And it's great to bring out the best in traditional and new media.

What do you like best in your job? Coming up with new ideas. Stretching my brain.

What task makes you sweat? Anything with tight deadlines. Fortunately, adrenaline comes with the sweat.

What university/college attended?

Honours BA philosophy University of Guelph
MA journalism University of Western Ontario

Favourite IABC event? The Naked Communicator, the conference for CD2 last spring. As part of the organizing committee, I learned a lot about transparent communication and the joys of volunteering.