
Black Thursday munch ‘n’ mingle – Early Bird Registration ends at midnight!
Thursday, June 9, 2011, 5:30 to 8 p.m., Black Moon, 67 Richmond Street West, Toronto
Why not greet the weekend a little early by slipping in a social Thursday evening out? If meeting new people, catching up with familiar faces and enjoying a cocktail is just what the doctor ordered, then IABC/Toronto has the prescription for you. Join us on June 9th for our final evening of networking before we follow the sunset into summer, taking a little break until September. We’ve chosen the perfect place to do it too. Black Moon is a sleek new venue located in the heart of the Financial District, that is promising IABC members the perfect backdrop to wind down after a long day. You will be amongst the good company of your fellow communicators. We hope to see you there!

Registration Fees:
- $25: IABC early bird member rate ($28.25 with HST) for registrations received on or before May 31
- $30: IABC Regular member ($33.90 with HST)
- $25: IABC Student/Transitional member ($28.25 with HST)
- $40: Non-member ($45.20 with HST)

Learn How to Make it Happen at the IABC/Toronto Annual General Meeting
Tuesday, June 28, 2011, 6 to 9 p.m., The Faculty Club, University of Toronto, Upper Dining Room, 41 Willcocks Street, Toronto
Featuring: Gus Takkale, Keynote Speaker and best-selling author of 5C’s in Change and the newly released The Road: A Journey through the 5C’s of Change.
The Annual General Meeting (AGM) for the IABC/Toronto will include a presentation designed to help you maximize your potential and acquire new skills that create energy, enthusiasm and innovation. First, IABC/Toronto members who attend the AGM will hear about the accomplishments and progress of this year’s board, vote to elect our 2011/2012 Board and hear a message from our incoming president.
Then, thanks to our sponsor CNW Group, change management expert Gus Takkale will inspire IABC members with his keynote presentation entitled Make it Happen: Embrace Change…and Thrive on it. Copies of Gus’ latest book, The Road: A Journey through the 5C’s of Change, will be available at special IABC pricing and Gus will be available for book signing after the presentation.
The AGM is open to IABC/Toronto members. The evening will begin at the University of Toronto’s Faculty Club with a barbecue and cash bar. Registration is free, but attendees are encouraged to bring a book for donation.

Registration:
IABC/Toronto members only. FREE for all IABC/Toronto members.
Please note, registrants are expected to check-in between 6 and 6:30 p.m.
Sponsored by:


Last Notice! PIC presents: How to Catapult Your Brand (or Yourself) Into a Starring Role!
Wednesday, June 1, 2011, 6 to 9 p.m., Oakham House, 55 Gould Street – Room G, Toronto
Making it in today’s overcrowded marketplace is all about capturing the scarcest commodity of all — your audience’s attention!
In this engaging presentation, TSUFIT will share her Secrets of Stardom, provocative tips on getting seen, getting heard and getting yourself and your business noticed!
You’ll learn:
- How to attract clients in just 30 seconds!
- The three biggest mistakes most entrepreneurs make and how to avoid them
- How to figure out what you’re really selling (It’s not what you think!)
Speaker:
TSUFIT coaches entrepreneurs, authors, coaches, speakers and CEOs to be stars.
Recently featured in Entrepreneur Magazine, TSUFIT is the author of the award-winning book, Step Into The Spotlight! : A Guide to Getting Noticed.
More information on Tsufit is available at www.stepintothespotlight.com
For a preview of this workshop, listen to a podcast of PIC Chair Donna Papacosta interviewing TSUFIT.

Registration Fees*:
- $15: IABC member ($16.95 with HST)
- $32: Non-member ($36.16 with HST)
*Advance registration and payment is required. Registrations and payments will NOT be accepted at the door.
Brought to you by:


Announcing IABC/Toronto's new board slate for 2011/2012
IABC/Toronto's board is elected each year at its annual general meeting. All current members are invited to attend the meeting and vote on the new slate. The Annual General Meeting is scheduled for June 28, 2011.
The 2011/2012-board year runs from July 1, 2011 to June 30, 2012.
Following a thorough review, the Nomination Committee proposes the following slate for the various Board positions:
- President: Trell Huether
- Past President: Carrie MacAfee
- Executive Vice President: Linda Andross, ABC
- Accreditation & Standards: Cyrus Mavalwala, ABC
- Advertising & Sponsorship: Vacant
- Association Management: Sharon Beattie
- Awards: Katie O’Dell
- Finance: Christine Andrew, MBA
- Marketing Communications: Ashley Weinhandl
- Member Communications: Marcia Ross
- Membership: Paulina Callaghan, ABC
- Networking & Special Events: Stephanie Engel
- Professional Development: Louise Armstrong
- Volunteer Services: Amanda Flude

Broaden your perspective at the 2011 World Conference
June 12-15, 2011
Manchester Grand Hotel, San Diego
Network and share ideas with communications professionals from around the world at the IABC 2011 World Conference. This year’s program will focus on new and constantly changing global economic conditions and how to achieve more with less.
Customize your conference experience by selecting from 56 interactive workshops within seven different learning tracks. Tracks include Strategic Leadership, Marketing and Business, Employee and Change Communications, and Global Trends. Keynotes will feature thought leaders from around the world, including Jonah Lehrer, author of the best-selling How We Decide, and Pulitzer Prize winner Sheryl WuDunn.
Expand your horizons, refresh your perspective and get your next big idea. Register for the IABC World Conference at http://www.iabc.com/wc/register.htm.

IABC/Toronto has posted 145+ job listing in 2011 alone! Don’t miss out!
In just five months, more than 145 communication/PR job positions have been placed on IABC/Toronto’s CareerLine. Are you still looking for a new and exciting job position? Check them out by going to: http://toronto.iabc.com/jobs/
Here’s a small taste of some of the latest positions posted:
- Vice-President, Communications & Marketing
- Communications Coordinator / Writer
- Senior Communications Business Partner
- Sales Communications Advisor
- Manager of Communications
- Associate Director of Communications
- Senior Communications Coordinator
- Communications Coordinator
- Client Relations & Education Officer
- Corporate Communications Consultant
- Senior Consultant, Consumer practice
- Senior Associate Manager Media Relations
To help you stay on top, all IABC/Toronto members can subscribe to the e-job notification service for free (it’s a member perk). To subscribe, send an e-mail to toronto-info@iabc.com with your name, preferred e-mail address and the subject line “e-job notification sign-up”.
Have a job position needing qualified candidates? For only $230 plus HST ($280 plus HST for companies that do not employ an IABC member), you can post your job listing and have access to more than 1,700 communication professionals in the GTA. For more information, please go to http://toronto.iabc.com/careerline/

FREE for IABC members: Six-Part Webinar Series on PR and Social Media
IABC and Marketwire have partnered to offer members a series of six webinars on PR and social media. The following five of the six series remain (the first part occurred May 5, 2011):
Designing a Social Media-optimized PR Program
Presented by Shonali Burke, Communications Consultant
Thursday 2 June
1 p.m. ET/10 a.m. PT
Creating Content and Conversations
Rebecca Lieb, Consultant, Speaker and Commentator
Thursday, July 28
1 p.m. ET/10 a.m. PT
Working Your Plan: Going Beyond the Masses
Presented by David Bradfield, Director, Marketing Strategy and Analysis, SapientNitro
Friday 30 September
Assigning Value to Your PR Program
Presented by Angela Sinickas, President, Sinickas Communications, Inc.
Thursday 27 October
Building a Business Case for PR to Take Back Social Media
Presented by Paolina Milana, EVP, Global Marketing, Marketwire & guest contributors
Monday 1 December
1 p.m. ET/10 a.m. PT
Visit the webinar site for more information and to register for any of these offerings.

Call for Speakers Proposals for IABC’s 2012 Conferences
IABC is now accepting presentation proposals for 2012 professional development events—including the 2012 World Conference, to be held in Chicago. Visit the IABC RFP website to get details. The deadline is July 15, 2011.

NEW! IABC/Toronto Westend presents: A toast to summer
Thursday, June 23, 5:30 to 8:30 p.m., Alice Fazooli’s, Square One, Mississauga
Come and kick off summer with IABC/Toronto Westend colleagues at a networking event at Alice Fazooli’s Square One, at 5:30 p.m. on Thursday, June 23. $25 per person (tax included, cash please) gets you a selection of appetizers and one drink ticket. Please RSVP to Danielle Norris at Danielle.norris@peelsb.com by Monday, June 20.

About the e-Lert
Share IABC/Toronto's e-Lert! Feel free to forward this e-mail to any fellow practitioners who may be interested. IABC/Toronto's e-Lert is a biweekly resource for all communications professionals. If this e-mail has been forwarded to you by a friend and you would like a subscription, you can register for IABC/Toronto's e-Lert by sending an e-mail to toronto-info@iabc.com and providing your name and e-mail address.
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