November 2, 2010
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News & Updates
- Be Heard: Nominate IABC/Toronto’s 2010 Communicator of the Year
- Coming this month: The 2011 OVATION Awards Call for Entries!
- Location confirmed! Don’t get left behind in the Social Media revolution (breakfast seminar)
- LAST NOTICE! Toast to Toronto: An Evening of Networking
- NEW! Property, Liability and Errors and Omissions Insurance Program
- Lock in a deal!
- IABC/Canada survey sheds light on prosperous market for professional communicators
- New Date for IABC/Toronto's 2011 Accreditation College! Now starting November 25th!
Of Special Interest
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Events Calendar
November 3, 2010
PIC presents: Earn more; worry less! Financial strategies for independents
November 9, 2010
Toast to Toronto: An Evening of Networking (munch 'n' mingle)
November 17, 2010
Selling, Implementing & Measuring Social Media (breakfast seminar)
November 25, 2010
IABC/Toronto’s 2011 Accreditation College
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Be Heard: Nominate IABC/Toronto’s 2010 Communicator of the Year
The IABC/Toronto Communicator of the Year award is presented annually to an executive in the Greater Toronto Area who exemplifies the role of a leader in communications.
IABC/Toronto is searching for this year’s Communicator of the Year and we want to hear from you. Is there a leader who has demonstrated strategic communications excellence and deserves our chapter’s recognition?
To view the full criteria for the award and a list of past winners, please visit: http://toronto.iabc.com/recognition/coty/
To nominate a candidate for IABC/Toronto’s Communicator of the Year, simply submit a short summary statement on why the nominee is deserving and email it to toronto-pastpresident@iabc.com. The deadline for nominations is December 1, 2010.
Nominations will be kept confidential and not made public at anytime; however, a judge from the panel of Past Presidents may follow up to ask additional questions about your nomination. Nominators do not necessarily need to be affiliated with the nominee.
Coming this month: The 2011 OVATION Awards Call for Entries!
IABC/Toronto is gearing up to recognize communications excellence through the 2011 OVATION Awards.
Are you ready to Step Up and Stand Out?
With 19 Categories from marketing communication, social media, and publication design to media relations, we have a category that matches the exceptional work you are doing. All Greater Toronto communications practitioners, from junior to veteran, are invited to enter.
Learn more about the OVATION Awards and see what it takes to win by visiting: http://toronto.iabc.com/recognition/ovation-awards/
This month, watch your inbox for the Call for Entries.
2011 OVATION Awards Dates:
- Call for Entries is November 15, 2010.
- Early bird deadline is Friday, February 4, 2011.
- Final entry date is Friday, February 26, 2011.
- The gala will be held May 26, 2011 at the Liberty Grand.
Location Confirmed! Don’t get left behind in the Social Media revolution (breakfast seminar)
Wednesday, November 17, 2010, 8 to 10 a.m. Marriott Downtown Toronto Eaton Centre, York Room, 525 Bay Street, Toronto
Featuring: Cyrus Mavalwala, ABC, Founding Partner of Advantis Communications, IABC/Toronto Board Member
In today’s digital media environment, Social Media is a must-have component of the communication program. Yet, many organizations still don’t understand the value of a social media strategy. In this interactive breakfast seminar, Cyrus Mavalwala, ABC, Founding Partner of Advantis Communication and IABC/Toronto Board Member will address the importance of incorporating social media in your communication plan. Participants will also learn how to successfully leverage social networks to shape brand perception and create a comprehensive external communications program. Session attendees will learn:
- How to develop their sales pitch and a practical plan to integrate social media into their external communications
- Secure support to double their budget next time by tracking the right metrics with the right tools
Sign-up early and you’ll be able to take part in a mini e-survey to help shape this event!
Registration Fees*:
- $50: IABC Regular member ($56.50 with HST)
- $30: IABC Student/Transitional member ($33.90 with HST)
- $60: Non-member ($67.80 with HST)
*Admission, networking and refreshments included in registration fee.
Sponsored by:
LAST NOTICE! Toast to Toronto: An Evening of Networking
It’s almost here! A night of networking
Tuesday, November 9, 2010, 5:30 to 8 p.m., Duggan’s Brewery, 75 Victoria Street, Toronto
Can you believe that it’s already November? Don’t fall into that cold weather hibernation just yet. Come and join your fellow IABC members and communicators at an evening of networking. Set downtown Toronto, it’s a great way to transition after the working day into a relaxing night. Whether you’ve been out to one of our events before or are a new face around the chapter, we’d love to meet you there. Set amongst the cozy atmosphere of the private cellar at Duggan’s Brewery, it’s a great way to keep the evening chill at bay. Admission fee includes one drink voucher, a sampling of hot and cold hors d’oeuvres, and unlimited friendly conversation! This is our first networking event of the Board year, so we hope to see you there to kick it off right.
Registration Fees*:
- $30: IABC Regular member ($33.90 with HST)
- $25: IABC Student/Transitional member ($28.25 with HST)
- $40: Non-member ($45.20 with HST)
NEW! Property, Liability and Errors and Omissions Insurance Program
AXA Insurance and Sound Insurance Services are pleased to offer a comprehensive insurance program for Property, Liability and Professional Liability (E&O) tailored for IABC/Canada members. The program provides members with potential savings of up to 50% off their insurance premiums. Features of the IABC Program include competitive prices, expert advice, broad coverage areas, a low deductible and prompt claim service. For more information, visit http://canada.iabc.com/about/our-services/insurance/
Lock in a deal!
Renew your IABC membership by December 31, 2010, to take advantage of current Canadian rates. Due to Canada’s prosperity and Gross National Income per person in relation to other countries, Canada will be moved to the tier “A” dues status, effective January 1, 2011.
Get more information here.
IABC/Canada survey sheds light on prosperous market for professional communicators
IABC/Canada recently released to members the results of the 2009 IABC/Canada Salary Survey of communication professionals. The survey, conducted by Leger Marketing for IABC/Canada West, IABC/Canada East and IABC/Toronto between December 2009 and February 2010, asked professional communicators key questions about income, benefits, employment and job satisfaction in today’s economy.
Key Survey Findings included areas such as Salary Levels; Job Security, Performance and Downsizing; Job Seeking and Job Satisfaction. The survey results also include Toronto-specific data!
Complete survey results and salary figures are available only to IABC members on the IABC – Canada website. You will need your membership login information to access the results.
New Date for IABC/Toronto's 2011 Accreditation College! Now starting November 25th!
Take your career to the next level on November 25th. Sign up now for our Accreditation College and earn your ABC the step-by-step way! With more employers catching on to the value of accreditation, and CareerLine postings looking for accredited applicants, you don't want to miss out on valuable opportunities. You've worked hard, now give yourself the career advantage you deserve by working towards joining IABC/Toronto's exclusive group of 112 accredited members. For details about the College's sessions, dates and much more, click here.
Last Notice! PIC presents: Earn more–worry less! Financial strategies for independents
Wednesday, November 3, 2010, 6 to 9 p.m., Metro Hall, Room 303, 55 John Street (southeast corner of King Street West and John Street), Toronto
Featuring: Rona Birenbaum, BAS, CFP, CHFS, co-founder of Caring for Clients
Do you have a financial plan? Or do you purchase financial services from your banker, stock broker and insurance agent without considering the big picture?
At this PIC seminar, Financial Planner Rona Birenbaum will show you why you need an unbiased comprehensive financial plan that takes into account all aspects of your finances and lifestyle. She will provide tips for independents on cash flow management, smart borrowing, minimizing taxes and much more.
What you’ll learn:
- How to develop a defensive financial plan for bad times
- Whether you should incorporate your business
- How to invest strategically
Registration Fees*:
- $22: IABC member ($24.86 with HST)
- $32: Non-member ($36.16 with HST)
*Advance registration and payment is required. Registrations and payments will NOT be accepted at the door.
Brought to you by:
TRIEC calls for 5th Annual Immigrant Success Awards entries (paid advertising)
TRIEC is accepting nominations for its 5th Annual Immigrant Success (IS) Awards, presenting a valuable opportunity to profile your clients for their leadership and innovation in recruiting and retaining skilled immigrants. Submit a short nomination online at www.isawards.ca by December 1st
There are four awards, and your clients’ initiative to better integrate and/or leverage skilled immigrant talent may line up with at least one of these opportunities.
Winner benefits include:
- Public recognition at the IS Awards ceremony, a high-profile networking opportunity hosted by RBC
- Increased profile through TRIEC marketing, isawards.ca and hireimmigrants.ca
- Opportunity to post winner video and seal on company collateral and website
- Hand-sculpted glass sculpture
See media coverage of previous winners here: http://www.triec.ca/programs/is/press.
TRIEC’s IS Awards are sponsored by RBC, with media partners Canadian HR Reporter, CBC Toronto and The Toronto Star.
For further information, contact Claire DeVeale-Blane at cdeveale@triec.ca or 416-944-1946 x 271.
THE ART OF MANAGEMENT with Malcolm Gladwell, Michael Eisner, Simon Sinek, Nilofer Merchant, and Mitch Joel comes to Toronto November 15th.
(paid advertising)
In these times of accelerating change, The Art of Management responds to what is happening in the world now in the areas that are critical to the success of any organization. Whether it’s leadership, strategy, innovation or performance, The Art of Management delivers unrivalled access to the very latest thinking directly from those who are setting the agenda.
This one-day conference features five internationally renowned bestselling authors and leaders. Through this exclusive offer IABC members & guests can take advantage of a preferred price of $349 - saving $50 off the regular price by using promo code RK28. PLUS - when you register three or more people you'll save an additional $50 off each ticket!
Register now and don’t miss out on your chance to gain a competitive edge and network with over 1,500 of Canada’s most influential business professionals.
When people want credible information about your organization, where are they most likely to find it?(paid advertising)
- Social networking sites?
- Online search engines?
- Articles in business magazines?
If you chose option three, you’re right. According to the 2010 Edelman Trust Barometer, articles in business magazines are perceived to be one of the most credible sources of information about a company. Online search engines ranked 9% lower; social networking sites were considered among the least credible sources, ranking 25% lower.
Want to strengthen visibility and credibility for your organization?
Learn how CGL Communications can transform your insights and knowledge into articles with your byline published in respected magazines read by your target audiences.
Corinne LaBossiere, ABC, APR
CGL Communications
Inform Engage Influence
IABC/Toronto members are eligible for a 15% discount on services.
DesignThinkers 2010 - November 11-12, Metro Toronto Convention Centre (paid advertising)
Design thinking has never been more important. Technology has democratized design, putting the power to create in the hands of everyone. But design is more than creation. 'Design Thinking' can never be replaced by technology– it’s what keeps this profession relevant and valued.
We invite designers everywhere to assemble in Toronto for RGD’s 11th annual DesignThinkers Conference. Join to discuss unique insights and problem-solving processes and how design thinking impacts business, society and the environment.
Speakers include:
- Scott Dadich, Creative Director at WIRED
- Scott Thomas, Design Director, Obama Presidential campaign
- Dmitri Siegel, Director of Marketing, Urban Outfitters
- Roger Martin, Dean, Rotman School of Management
- Paul Lavoie, Co-founder of TAXI
- Don Lindsay, VP of UX, RIM
- Helen Walters, Editor of Innovation and Design at Businessweek
Don't miss out on special DT workshops, webinars, studio tours and more!
www.designthinkers.com
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