September 21, 2010
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News & Updates
- LAST NOTICE! The Shifting Sands of Measuring Communications (breakfast seminar) featuring Annette Martell, ABC, MC, IABC’s newest Fellow
- Location Confirmed & Early Bird Registration Cut-off is fast approaching! When the Headline is You – An Insider’s Guide to Handling the Media (evening seminar)
- NEW! IABC/Toronto Volunteer Recruitment Night
- NEW! Sign-up Now for IABC/Toronto’s 2011 Accreditation College
- TONIGHT! Pre-registration Required: PIC presents: Taking Charge of Your Career
- NEW! PIC presents: Improving Your Presentations With Mind Mapping
Of Special Interest
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Events Calendar
September 21, 2010
PIC presents: Take Charge of Your Career!
September 29, 2010
The Shifting Sands of Measuring Communications (breakfast seminar)
October 21, 2010
When the Headline Is You – An Insider’s Guide to Handling the Media (evening seminar)
October 6, 2010
PIC presents: Improving Your Presentations With Mind Mapping
October 7, 2010
IABC/Toronto Volunteer Recruitment Night
November 18, 2010
IABC/Toronto’s 2011 Accreditation College
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LAST NOTICE! The Shifting Sands of Measuring Communications (breakfast seminar) featuring Annette Martell, ABC, MC, IABC’s newest Fellow
Wednesday, September 29, 2010, 8 to 10 a.m., Marriott Downtown Toronto Eaton Centre, 525 Bay Street, Toronto
What results do CEOs expect from communicators? How can you best position your communications budget to be approved, or even increased next year? In uncertain economic times, the ability to properly measure and gauge the success of communications efforts is more important than ever as we strive to demonstrate how we advance the business. In this exclusive session, senior communicators will learn how measurement is changing and why we need to keep up. Not just a discussion of measurement options, this event includes groundbreaking new research and tips on how you can position yourself as a leader and promote the communications function as an essential component of your organization’s success.
This is an event you will not want to miss! Spaces are selling fast!
Registration Fees*:
- $40: IABC Regular member ($45.20 with HST)
- $25: IABC Student/Transitional member ($28.25 with HST)
- $50: Non-member ($56.50 with HST)
*Admission, breakfast, networking and refreshments included in registration fee.
Sponsored by:
When the Headline is You – An Insider’s Guide to Handling the Media (evening seminar)
Thursday, October 21, 2010, 6 to 8 p.m., Sutton Place, 955 Bay Street, Wellesley Room, Toronto - MAP/Directions
Featuring: Jeff Ansell, award-winning journalist, media and crisis communications expert and author of When the Headline is You: An Insider’s Guide to Handling the Media (Wiley Canada).
As communicators we have all participated in some kind of media training based on the ‘stay on message’ approach to handling questions. Award-winning journalist and crisis communications expert Jeff Ansell believes that this model is broken and shares insight into addressing problematic issues in a responsive, forthright manner that works for today’s media environment. Session attendees will learn:
- The pitfalls of following the message, a mantra approach from the perspective of a veteran journalist
- Proven strategies for enhancing credibility with reporters and stakeholders
- A simple yet powerful formula for crafting bad news messages that emphasize practical action
Registration Fees*:
- $40: IABC Member early bird rate ($45.20 with HST) – ends Thursday, September 30, 2010.
- $30: IABC Student/Transitional member ($33.90 with HST)
- $50: Regular member ($56.50 with HST)
- $60: Non-member ($67.80 with HST)
*Admission, networking and refreshments included in registration fee.
Sponsored by:
IABC/Toronto Volunteer Recruitment Night
Interested developing your skills, gaining valuable experience and expanding your network? Join us for the annual Volunteer Recruitment Night!
Thursday, October 7, 2010, 6:30 to 8:30 p.m.
Location: Oliver & Bonacini Café Grill, Dining Room, 33 Yonge Street, Suite 101, Toronto.
In the private dining room of the hip new Oliver & Bonancini Café Grill at Yonge & Front, meet your IABC/Toronto board members to learn more about the many member-only volunteer opportunities available this year, enjoy delicious snacks and mingle with your fellow communicators. It’s a FREE learning and networking event exclusively for IABC/Toronto members.
You’ll also have the chance to win passes to an upcoming networking event of your choice.
Snacks & non-alcoholic beverages will be provided.
Sign-up now for IABC/Toronto’s 2011 Accreditation College
Be counted among IABC/Toronto's exclusive group of 110 accredited members today!
Earn your ABC the step-by-step way through our world-famous (it's true!) Accreditation College. For details about the College's sessions, dates and much more, click here.
TONIGHT! Pre-registration required: PIC presents: Taking Charge of Your Career
Tuesday, September 21, 2010, 6 to 9 p.m., Metro Hall, Room 303, 55 John Street (southeast corner of King Street West and John Street), Toronto
Are you happy and successful in your career? Do you know how to uncover jobs, contracts and freelance opportunities? This presentation, designed for both freelancers and employees, will provide you with answers to take charge of your career.
By attending this presentation, you will learn:
- To develop an outstanding performance-based resume
- What search strategy will provide the best results on your time investment
- How to use social media to find key influencers
Soft drinks, juice and bottled water will be provided.
Speaker:
Martin Buckland, founder of Elite Resumes, is one of North America’s top career management professionals. Martin is a resume and career management expert for several associations and leading MBA schools. His peers recently voted Martin as one of the “Top 22 Career Management Professionals” in the world.
Registration Fees*:
- $22: IABC member ($24.86 with HST)
- $32: Non-member ($36.16 with HST)
*Advance registration and payment is required. Registrations and payments will NOT be accepted at the door.
Brought to you by:
NEW! PIC presents: Improving Your Presentations With Mind Mapping
Wednesday, October 6, 2010, 6 to 9 p.m., Metro Hall, Room 303, 55 John Street (southeast corner of King Street West and John Street), Toronto
How can you save time, increase quality and have more fun when preparing for presentations? Mind Mapping! A Mind Map is a visual tool for organizing ideas quickly, making the big picture clearer and memorizing key information.
At this presentation, you will participate in an interactive session to help you prepare and deliver speeches and presentations more effectively.
What you’ll learn:
- How to Mind Map to save time in preparing presentations
- What to include in your Mind Map to help you memorize your key messages
- How to use Mind Maps as speaker notes when making a presentation or delivering a speech
Soft drinks, juice, coffee and tea will be provided.
Speaker:
Susan Percy is the founder of MacGrercy Consultants. Susan helps people to be productive, organized and creative at work through a variety of fun and interactive training programs. These programs can help reduce work-related frustration, save time and clarify ideas. Susan is a widely recognized expert in helping executives to learn and use Mind Mapping. She has delivered programs in Europe, the Middle East and North America.
Registration Fees*:
- $22: IABC member ($24.86 with HST)
- $32: Non-member ($36.16 with HST)
*Advance registration and payment is required. Registrations and payments will NOT be accepted at the door.
Brought to you by:
RGD Presents Creative Business Summit (paid advertising)
Wednesday, September 29, 2010, 9 a.m. to 5 p.m.
Location: Brennan Hall, St. Michael's College, University of Toronto (behind 81 St. Mary Street)
Participate in this one-day conference to refine your relationships with clients and collaborators, improve the performance of your creative team and build your understanding of key issues impacting your business. Attendees will hear presentations from a variety of speakers that include communication professionals, consultants and experts.
Presentations:
- Designing With a Purpose: Strategy's Role in the Creative Process
- Protecting your Brand Online
- Risky Business: The Top 10 Employment Risks facing Employers
- Design as Research
- Creative Briefs: Aligning Expectations and Measuring Results
- Curiosity: The Designer's Secret Weapon
Pricing:
Professional Member: $90*, Non-Member: $125
* IABC members receive the Professional Member rate
For more, visit http://www.rgdontario.com/viewEvent.asp?ID=841, call 1.888.274.3668 x 24 or email events@rgdontario.com.
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