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April 2018

Crushing corporate video content: What you need to know for today and tomorrow

April 3 @ 6:30 pm - 9:00 pm
Mattamy Athletic Centre at the Gardens, Blue and Gold Room (Room 3310), 3rd Floor, 50 Carlton Street
Toronto, ON M5B 1J2 Canada
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Tuesday, April 3, 6:30 to 9 p.m., Blue and Gold Room, Mattamy Athletic Centre, 3rd Floor, 50 Carlton Street, Toronto The video landscape is evolving. Your audiences live in a digital world, whether they’re employees, prospects or partners. They have shorter attention spans, and they’ve grown to expect choice and interactivity to drive more value out of the content they choose to consume. Although video can be effective, it’s typically a passive experience for the audience. In today’s digital-first world,…

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The State of Social Media + Corporate Communications – emerging platforms, best-practices and current trends

April 16 @ 6:00 pm - 8:00 pm
FCP Gallery, 100 King St W (Adelaide near Bay entrance)
Toronto, ON M5X 1A9 Canada
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April 16, 6 to 8 p.m., First Canadian Place Gallery, Street Level, 100 King St W, Toronto, ON Media, investors, members, consumers and employees are all engaging with your company's content on social media platforms. How can you develop strategies that can help your company or brand thrive in these critical social spaces? How can you build sustainable and positive online communities that to support your organization's mandate? Exploring social media tactics and strategies from an integrated perspective, this session will…

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