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October 2023

RECORDING: Power of AI-Driven Communications for Strategic Success

October 4, 2023 @ 8:00 am - October 1, 2024 @ 5:00 pm
On a dark background, the text reads,“Join our webinar. Power of AI-Driven Communications for Strategic Success. Tuesday, September 26, 2023 from noon to 1 PM EST. Speakers Sharon Aschaiek, Higher Ed Communications and Dan Browne, University of Toronto.” On the bottom right is an illustration of a chip with the words AI embedded on it and several nodes coming out of it. On the top right, is a white logo of IABC/Toronto.

Recorded on September 26, 2023 ChatGPT has emerged as a game-changing technology for professional communications. The powerful and wildly popular generative artificial intelligence chatbot, and others like it, can be incredibly useful for helping communicators conceptualize, research, write and edit copy for their marketing and communication materials. Communicators who understand the strengths and limitations of large language model AI chatbots and how to effectively use them in their work will have a competitive edge over their peers, and will be…

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December 2023

Event Recording Bundles: Change/Crisis Communications, PIC, IDEA and Tech in Communications

December 7, 2023 @ 8:00 am - December 12, 2024 @ 5:00 pm

Bundle # 1: Change/Crisis Communications Keep Calm & Respond: COVID-19 Lessons from Senior Communicators Strategic Planning: Gearing up for a Post Pandemic World The Changing Media Landscape Fees: • $15: IABC member rate ($16.95 with HST) • $30: Non-members ($33.90 with HST) ACCESS THE BUNDLE HERE Bundle # 2: Professional Independent Communicators The 5th P of Marketing - Pivot (or in this case, Pandemic Power Panel: Trends, Perspectives & Insights from Industry Leaders Enhancing your hiring strategy to attract next…

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February 2024

RECORDING – Becoming a Unicorn: how to make yourself a category of one

February 1 @ 8:00 am - November 30 @ 5:00 pm

Recorded on January 30, 2024 A masterclass on positioning with brand and story coach Greg Monaco of Fearless Brands. Greg helps people tell magnetic stories so they can attract the work they love. Greg will reveal a simple template to help you turn yourself into a “category of one” so you can get known and recognized for something special. • Discover what makes you a one-of-a-kind • Get known and recognized as a specialist rather than a generalist • Learn how…

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March 2024

RECORDING: IABC/Toronto’s 2023 Communicator of the Year (COTY)

March 13, 2024 @ 8:00 am - March 31, 2025 @ 5:00 pm

Celebrate Fennella Bruce: IABC/Toronto’s Communicator of the Year for 2023 Recorded on Friday, March 1 IABC/Toronto honours Fennella Bruce, veteran television producer and writer. Fennella is being recognized for demonstrating leadership and communications excellence through her ongoing work boosting the voices of Black professionals in the media. Giving Black professionals opportunities to share their stories and experience with a national audience is a powerful tool against anti-black racism in Canada. IABC/Toronto applauds her for her continuous impactful efforts in such…

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RECORDING: The art of business development: Proven strategies for indie communicators

March 22, 2024 @ 8:00 am - March 31, 2025 @ 5:00 pm

Recorded on Tuesday, March 19, 2024 Business development is an essential skill for any indie communicator – but it can be a daunting proposition! Join your fellow independents for this webinar where a panel of seasoned pros share their tips and tricks for building, growing, and maintaining a thriving freelance communications practice. Learn how to get comfortable asking for more business, unlikely places to find new clients, how to find more of your dream clients, and ways you can build…

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April 2024

PIC Presents: Portraits and Productivity

April 16 @ 9:00 am - 5:00 pm
Cision, 88 Queen’s Quay West, Suite 3000
Toronto, ON Canada
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On a white background, reads the text,”PIC Presents: Portraits and Productivity. A day of coworking exclusively for PIC members. Tuesday, April 16, 9 am - 5 pm, Cision Canada, 88 Queens Quay West, Lunch provided, refreshments too, $29 + HST, PIC members only; limited spots available. Thank you to Cision for generously sponsoring this event.” On the top left are the 25 year anniversary logo of PIC and teal logo of IABC/Toronto. On the bottom right is the logo of Cision. On the right is a photo of a workspace, overseeing a harbour front with sunlight pouring in.

Tuesday, April 16, 2024 | 9 a.m. to 5 p.m. 88 Queen’s Quay West, Suite 3000 It’s a focus party! Join PIC for a day of co-working in a dedicated space at Cision Canada’s beautiful lakefront offices. Bring your computer and set up at a workstation for the day (or part of the day) as we enjoy the fellowship of working alongside one another to get things done. Private rooms will be available for calls/meetings and breaks. Morning snacks, coffee…

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Benchmark breakdown: Decoding internal email metrics for impact

April 24 @ 12:00 pm - 1:00 pm

April 24, 2024, 12 to 1 p.m. ET Is email dead? We’re putting the rumours to rest. Email is the most effective channel within the workforce. But your success hinges on how well you navigate your internal communications. If you’re not actively gauging your performance against industry benchmarks, you may be missing out on substantial returns from your employees. Join us in this exclusive webinar with Helen Marukh and Daniel Niemi, where you’ll discover the latest industry benchmarks that will…

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